In my role as the primary designer at Arc Initiatives, I have had the privilege to work across a diverse array of projects, ranging from programmatic ad campaigns to extensive rebranding initiatives. My work at Arc Initiatives touches on multiple different mediums, including homepage takeovers (HPTOs), billboard campaigns (OOH), and full-page newspaper advertisements.
This work allows me to align with my passion for campaign-related design and my commitment to environmental advocacy. From crafting informative sample ballots to spearheading numerous social campaigns, I strive to use my design skills to amplify the stories of individuals and organizations making a positive impact. This work spans across different states, mediums, candidates, and clients, and my approach is always centered on prioritizing the unique needs and goals of each client.